There’s been a little conflict going on in my head recently, which I would really love to share with you all and to get your opinion. It’s about bloggers: how we shop and how we potentially feed into over-the-top consumerism.

As a blogger I have to have (or at least feel I have to have) the latest things in store. Potential for regrams from the big brands are only possible if what you’re featuring is still in store, with a substantial amount of stock, which means I’m always after new items to feature. Haul videos are still as popular as ever, with some bloggers filming two haul videos every single week. But the thing is, this is part of our job, we’re often sent stuff, lent stuff and the items that don’t get worn (but are briefly featured in a haul video) are often sent back. And if I’m totally honest I have draped a jacket over my shoulder for a Instagram photo before returning it- not because I didn’t love the jacket, but because I have a few other ones almost identical, which I wouldn’t photograph as it’s from last season and therefore out of stock. I find that I give so much away to friends/charity at the moment because, if it’s no longer in stock I probably therefore won’t be able to use it again for social content.

I recently spoke about this to a friend, who asked, if we’re not spending our own money on each item or potentially returning some items then isn’t it misleading? I personally don’t think so. I’d love to keep everything I feature because I do honestly love everything I show on here and on social, but it isn’t possible due to cost/space/ not having enough opportunities to wear the items.

I think as bloggers we want to show you what’s in store, how it looks on and how you can style it, but it definitely isn’t an amount of shopping a regular non-blogger should be doing. Use Instagram and Haul Videos as inspiration but not inspiration as to how much you should actually be buying. Bloggers are gifted items, lent items and even those endless designer bags some bloggers have are bought with vouchers and hefty 60% discounts. I really worry that some people try to keep up with a bloggers buying habits which are usually excessive. Even I myself have felt the pressure to buy myself a designer handbag like very other blogger, even though I know I don’t really want one.

Outfit details: Shoes- old Primark, Dress- ASOS, Sunglasses- ASOS 

Just like a magazine picks the 10 must have shoes of the season we do the same. Except we may have bought a few, been lent a few and be returning the ones we’re not actually going to wear; however it appears that the blogger has bought it all, and maybe you should do the same.
It’s unrealistic and wasteful. You can’t do it in real life. If I wasn’t a blogger, posting a few new outfits every week on Instagram I’d buy 1/5 of what I do now- if not less. I’d swap with my friends, borrow off my friends and invest in more long term fashion.

I guess with this also comes the cool places bloggers get to eat/visit and the endless holidays some bloggers get to go on, use them as inspiration but its unlikely that a ‘regular person’ with an average income could realistically go on six 5-star exotic holidays a year and I think it’s important to remember that. I also want to point out that I’m not bringing up the free holidays and free clothes in order to brag, bloggers are often portrayed as entitled and braggy, but brands see an increase in sales and work with bloggers similarly to how they work with traditional press.

It’s not the norm to have a biker coat in 6 colours, two of which are almost identical, but one is in stock now and one isn’t. What I’m saying is that next time you’re scrolling through Instagram adding 56 new items to your mental Wishlist, just know that blogger’s shopping habits should not be a benchmark of the norm- it’s the excess and it’s our job; we take 10 outfits on our 3 day city break not because everyone should, but in the attempt that some people will like one of the ten and buy something in the photo.

Of course, you do you. If you want to buy half of ASOS/Topshop/Net-a-Porter on a weekly basis that’s your choice but I think it’s important to keep it real and remind you you don’t have to buy everything you see on Instagram.

Would love to hear your thoughts in the comments! Was a little bit of a scary post to publish if I’m honest!


When the new season rolls around it’s always tricky to know which trends will add the most value to your wardrobe so I’ve teamed up with Debenhams to share our favourite womenswear trends for the new season.

1. Red
Red is the colour of the season; it’s everywhere and such an easy way to update your wardrobe!
I personally love a vibrant red but if that’s too bright for you then opt for a deeper crimson colour. I haven’t bought it yet but I definitely have my eye on this beautiful Hobbs red coat, which although is a little pricier is a beautiful investment coat which will effortlessly add a sophisticate pop of red to any outfit!
Shop the Red Edit HERE

2. Embroidery
Another fabulous trend if embroidery, you can go for something a little more subtle or for heavily embellished dresses. For an everyday look go for a embroidered jumper but I personally love an embroidered dress which will take you straight through to party season.
Shop the Embroidery edit HERE

3. Florals
You may think that florals are just for spring and summer but they’re just as popular for this autumn and winter. I love a dark-base floral with a bold print, especially on a wrap dress which you could even wear in the warmer months or an embroidery floral print dress which would tick off two trends.
Shop the Floral Edit HERE

Alternatively, another great option is to incorporate florals into your lingerie. Debenhams have some beautiful lace sets with bright statement prints adding a little bit of luxury to every outfit.
Shop the Autumn Blooms edit HERE

My top pick, which will add a bit of floral and a bit of embroidery to your wardrobe, is this beautiful Nine By Savannah Miller dress– you could even team it with a red long coat! I love the navy colour of this dress, the beautiful detailed embroidery and I’m sure I’ll get lots of wear out of it all the way through to party season. It’s also looks like a designer dress but only costs £65!

What trends have you added to your wardrobe this season?

I’ll admit I feel a little silly writing this post since the weather in London is dreadful.

May? More like November, it’s been raining non-stop for days and there’s no sign of it stopping.

But hopefully, some of you have a nice holiday planned somewhere hot and if not hopefully summer will arrive at some point over the next few months.

Either way, this dress is just too perfect not to share. I found it whilst building my Spain wardrobe for my trip last week (more on that soon) at New Look. I love New Look at the moment, it’s affordable and just generally killing it.

This dress covers almost ever trend, which sounds like overkill but it isn’t.

Gingham- tick, a pop of red- tick, embroidery-tick, Bardot neckline- tick. It’s got it all, for just £24,99

I particularly love that it’s a black and white gingham as the usual navy doesn’t suit me. The shape isn’t quite perfect for a curvy body like mine but it really isn’t too bad. It can be dressed down with some converse or dressed up with some wedges for dinner like I did here.

Also, I bloody love these Wedges, and once it finally stops raining I won’t be taking them off. They’re incredibly comfy, the colour is perfect and I love the lace up detail- from JustFab.

 Please excuse the photo quality, we were aiming for magic hour lighting but left it too late and it was starting to get a little too dark. And the tan lines. Please ignore those too. Rookie mistake.

warehouse floral 2
warehouse floral 3
warehouse floral 1
When it comes to summer dressing I love a dress which is versatile as it isn’t warm for long in the UK and therefore I need dresses which I can dress down and dress up. I also need them to not be too trendy so I can wear them year after year and this year whilst on holiday I discovered my new favourite.

I found this Warehouse dress browsing the dress section on the House of Fraser website and although I wasn’t initially sure I have recently found it to be very useful. I’ll admit that these sandals don’t go amazingly with this dress but on a casual day, on holiday, I don’t think it really matters. It can be dressed up a little with a pair of heels and I particularly love the slit at the from of the dress makes the dress a little bit more fun but isn’t too revealing.

I have also found it to be the perfect city dress, it has been the one I reach for on hot days in London as it’s not too revealing and I’m comfortable getting on the tube in it but it’s so light weight that I don’t get too warm.

I expect this is a dress I’ll keep coming back to for a few summers.

Over the knee boots seem to be everywhere and although I really love the look of them they aren’t really a timeless piece, therefore I really didn’t want to invest too much money in them. I picked these up from Public Desire and was actually very impressed with their selection, there were a few I really liked. I decided to go for the Janine Over the Knee Boots as I like the heel but it isn’t too high or thin making these quite comfortable.

I thought these would be quite easy to style but I actually found them to be a little tricky especially as I have rather generous thighs, everything I tried on with them other than trousers ended up looking a little more Pretty Woman than I had hoped but I soon discovered that the trick is to keep it quite loose up top. The colour and shape of this dress may not be to everyones taste but I think it works really well with these boots.

I’ve also been getting lots of wear from my Daniel Wellington watch, they’re the perfect timeless piece, use discount code DWSabrina for 15% off all their watches.

It’s getting a little colder now though so I suspect I’ll be layering up the coats in my next outfit…