how to buy foundation
Foundation is one of those makeup items that, although essential in most peoples routine, still really scares others. Foundation really isn’t as scary as it first seems and finding the perfect foundation for you is something that is quite easily achieved.

1. Highend or Drugstore
Although I think spending a little more on your foundation is nice I don’t think it is necessary and the drugstore has some amazing ones for a fraction of the price of the highend ones. That said you do get a little more guidance on higher end makeup counters but don’t worry if you can’t afford it, opt for a drugstore one.

2. Work out what you want from your foundation
Do you want a full matte foundation that will last all day or are you after something more light in coverage with has a dewy finish? Keep in mind your skin type and what you want this foundation for, if it’s for evening then a heavier one might work better and for the daytime people typically go for a lighter foundation (but it’s completly up to you!)

3. Look online
There are so many reviews online that it would be silly to ignore them, I rarely buy a makeup item without first reading reviews. Find out about the finish, coverage, colour range and longevity particularly from someone with a similar skin type to you, if reviews are generally awful all over the internet then I would probably stay clear.

4. Colour Match
Colour is very important when it comes to foundation but potentially the hardest thing to get right, particularly if you’re quite dark or very fair.Unless you’re repurchasing ordering online is very very difficult and should only be done at a last resort. For higher end brands I would always recommend going in and getting the counter staff to help you and allow them to apply it to your face so you can really see what it will look like. I always try two or three shades on my jaw area and pick my favourite one to be applied all over.

Drugstore can often be a little trickier but doable. Try a few shades on the back of your hand and compare them to your face in a mirror, then pick a few shades to also apply to your jaw line to find the perfect shade. If you’re a little worried about this take a friend to help you decide on the best colour for you.

Avoid going a shade lighter or darker particularly in a heavier foundation and keep in mind the undertone of your skin, if the colour is too warm have a look if they have a cool or neutral range or move onto a different foundation all together, colour is so important and an off undertone can make your head look disconnected to your body.

5. Try before you buy
I very rarely buy a highend foundation without first wearing it for the day. I go into a counter in the morning and have it applied, I then have a nice look at the colour/finish in natural lighting and go about my normal day. By the end of the day I can tell if I’ve had a breakout and reaction to the foundation, if I like the foundation and how it wears. I think when you’re investing £25/£50+ in a foundation it’s important to make sure it’s right and if i like it I will always return later in the week to purchase it. You can explain this to your counter staff, people do it all the time and since you’re planning on buying it if it’s good enough it isn’t cheeky or anything like that.

A lot of counters will also offer you a few days/weeks sample of a foundation and I would really recommend taking full advantage of that. Trying a drugstore foundation is much harder, I’ve heard of people taking their own little pots to take a few pumps of foundation to try before they buy but I’m not too sure if this is widely acceptable but do let me know in the comments.

So onto some of my favourites (I have normal-dry skin)
Drugstore
L’Oreal True Match Foundation, Bourjois Healthy Mix Foundation (be careful if you’re sensitive to scented products), Revlon ColorStay and L’Oreal Infallible

Highend
Chanel Vitalumiere Aqua, MUFE Ultra HD and Too Faced Born This Way

My most recent purchases are photograph up above but I’ll report back on those soon!

Would love to hear any of your tips in the comments as always…

I’m a few days behind but I thought I would share with you what I have been loving last month. I hope you all had a lovely February; I turned 22 (and almost had a melt down) and spent a lovely few days in Paris which was really nice. In amongst that I tried out a few new products and rediscovered some old favourites…

Fake Tan has been a big thing for me this month and I’ve been on a quest to be perfectly brown. To achieve this I have been loving the Lauren’s Way Glam Tan which is almost certainly my favourite fake tan. Easy to apply, streak free and the most amazing brown colour without a single hint of orange! However I no longer use this on my face as I find the St Tropez Facial Bronzing lotion to be far more flattering and less harsh. In between applications I have rediscovered the Soap & Glory Breakfast Scrub which is the best body scrub going; it leaves no residue but gives great exfoliation!

Whilst in Paris I purchased the Make-up For Ever HD Foundation and fell in love… again. I can’t believe I didn’t own (I’ve had two or three bottles in the past) and it is just the perfect amount of coverage and a beautifully natural finish. I rediscovered the Benefit They’re Real Mascara which is intensely black and really adds volume. I also found this stunning Revlon Matte Balm in Striking photographs really well and also is a great go-to colour if you’re running late but need to look put together. To finish it all off I have been reaching for the Caudalie Beauty Elixir just as a finishing spray and to stop my makeup looking too heavy. I thought I wouldn’t love this but I have got through it super quick- shame it’s not a little cheaper!

And a sneaky entry is the L’Oreal Color Riche Nail Polish in Nouvelle Vague– it’s just too perfect/pretty not to include!

Check out my video below and don’t forget to subscribe (It’s Free and you can do it here)!

What products have you been loving?

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Although we are now 8 days into March I thought I would quickly share with you my February favourites, this time in a video format as I have been a little busy and haven’t had time to photograph the products.

Products mentioned:
MUFE HD Foundation
Real Technique Stippling Brush (Available from Boots)
Real Technique Blush Brush (Available from Boots)
NYX Blush in Glow 
Illamasqua Cream Blush in Sob
Becca Beach Tint in Watermelon
Mac Eyelash Curlers
Batiste Dry Shampoo XXL
Max Factor 2000 Calorie 
No7 Lipstick S/S Blooming Pink
Mac Lipstick Patisserie
What are your current Favourites?

 
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